Welsh Pubs win Battle of Britain according to poll
17th June 2016
They may have lost the match, but football fans in Wales beat their English counterparts when hitting the pubs after yesterday’s Home Nations derby, with takings up 41% between 5pm and midnight compared to an average Thursday in June.
Despite watching Roy Hodgson’s men claim all three points in their crucial Group B encounter, English pubs saw just a 32% increase over the same period.
The results come from a snapshot poll of 500 pubs across England and Wales from retail tech startup EposNow.com.
Jacyn Heavens, founder of Epos Now, said: “England taking on Wales in a major tournament was always going to be a huge bonus for pubs and bars across the UK and it is great to see supporters from both nations getting together and having a good time before and after the game.”
Across the day as a whole, English pubs saw a 22% increase in sales, with the revenue of Welsh pubs up 31%.
Jacyn concluded: “We love any event that helps British pubs to thrive so long may the feel-good factor at the European Championships continue!”